Open position at GLAMI
Marketing Tech Specialist
- Work schedule
- Full-time
- Address
- Křižíkova 148/34, Karlín, 186 00 Praha-Praha 8, Česko
At GLAMI, we are changing the online shopping experience across Europe! We are a fashion discovery search engine connecting millions of users with brands and e-retailers, in 13 markets in the EU. We are looking for a new colleague who thrives in a cross-functional team environment, is excited to build amazing things, and drive growth towards the ultimate goal of making GLAMI the number one destination for finding fashion online.
🏋️♀️THE CHALLENGE…
Joining us in Prague, one of the most enchanting cities in Europe, you will develop & implement a marketing strategy for paid search initiatives.
You will lead and develop a marketing background to elevate the growth of paid advertising programs. The ideal person for this role has a clear background in e-commerce and leading projects within the PPC team.
📈AND THE MAIN RESPONSIBILITIES…
- Marketing product initiatives
- Server-Side Google Tag Manager (SSGTM) and S2S data transfer leadership.
- Implementing Server-Side Tagging, set up and configure in SS/GTM or/and S2S data reporting in certain advertising systems.
- Improving Data Quality, ensure accurate data collection by implementing server-side tagging (or/and S2S) correctly.
- Enhancing Page Performance: Server-side tagging and S2S reduce the amount of code executed in the browser or app.
- Privacy Controls and Compliance, detailed user privacy controls, ensuring compliance with data privacy regulations (i.e. GDPR, DMA, CZ ZoEK etc.).
- Collaborating closely with developers, marketers, and other stakeholders to align with business goals and technical requirements.
- Debugging and Troubleshooting, when issues arise, diagnose problems related to server-side tagging, verify data flow, and address any discrepancies.
- Documentation and Training - Creating documentation for server-side tagging processes and training team members on best practices.
- Develop & implement the strategy for paid channels
- Create & manage campaigns on a tactical level (day-to-day related activities: optimization, budget management, testing).
- Management of assets - the accounts structure, platform changes, new features, credit lines, platform tracking, external partner cooperation).
- Establish partnerships and execute campaigns on relevant local platforms.
- Create & manage campaigns targeted at ROI.
- Contribute to web experience/product development.
- Seek, create, and successfully develop automation strategies to meet the demand for marketing growth.
- Contribute to overall GLAMI strategy and its development
- Seek new ideas, growth, testing, and participation in events and webinars to extend knowledge
- Collaborate with other teams to support the marketing/business initiatives
✅ REQUIRED SKILLS AND EXPERIENCE…
Professional level of English, and one of the following: Czech, Slovak, Hungarian, Greek, Bulgarian, Romanian, Slovenian, Croatian, Turkish, Estonian, Latvian, Lithuanian, and Portuguese.
Minimum 2 years of experience with Google Tag Manager and/or Server-Side Google Tag Manager with focus on measurement, data collection, and tracking.
- Experience in managing and optimizing search and/or display campaigns, preferably for e-commerce business is a plus.
- Comfortable with data analysis, as well as navigating technical aspects of online performance marketing (API integration; feed management, tracking pixels, etc.)
- Keen interest in automation (bid and inventory management, building and managing data feeds for scalable campaign management)
- Ability to prioritize correctly and manage multiple stakeholders, set goals, and execute under tight deadlines.
- Positive go-getter attitude, data-driven, willing to learn and build amazing things
Please note that we will only accept candidates based in Prague with valid EU work permits.
🦙 WHAT YOU CAN LOOK FORWARD TO…
Please note that we will only accept candidates i remote type of work or based in Prague with valid EU work permits.
Join a global e-commerce project and play a pivotal role in shaping the future of the online fashion industry.
- Enjoy 25 days of paid time off + 2 sick days to relax, recharge, and pursue your interests outside of work.
- Assess a dedicated learning budget for books, conferences, webinars and other resources to continuously enhance your skills and knowledge.
- Benefit from a team budget allocated to foster connectivity and networking opportunities.
- Enjoy our flexible hybrid work model from Prague - work 3 days a week from our unique and 🐶-friendly Karlín neighborhood-based office.
- Enjoy a variety of snacks and refreshments, including Polivkarna soups every Thursday.
- Stay active and healthy with a Multisport card, with the company contributing 50% of the cost (Prague based only).
- Enhance your English or Czech language skills with our contribution towards language classes, improving your communication abilities.
