Open position at Meiro
🧙 Product Marketing Specialist | CZE
- Work schedule
- Full-time
- Address
- Pobřežní 46
We are looking for an experienced Product Marketing Specialist to join our international team and help us drive the success of our product in global markets by driving our go-to-market strategies, shaping product positioning and accelerating growth.
📍 What's waiting for you?
- Stay Ahead of the Market: Conduct in-depth market research and competitive analysis to uncover industry trends, customer pain points, and new opportunities for growth.
- Drive Impactful Go-To-Market Strategies: Develop and execute winning go-to-market strategies that ensure successful product launches and feature rollouts, focusing on how to sell, not just how to build.
- Craft Powerful Messaging: Develop compelling product positioning, messaging, and value propositions that make our solutions stand out and resonate with the right audience.
- Tell Engaging Product Stories: Create high-quality marketing materials such as sales decks, product videos, web pages, case studies, white papers, and blog posts that captivate and convert.
- Empower Our Sales Team: Provide the sales team with the tools, training, and insights they need to sell effectively, including product demos, FAQs, and objection-handling playbooks.
- Champion the Customer Experience: Partner with customer success and support teams to gather feedback, address pain points, and enhance engagement through initiatives like webinars, exclusive gifts, and newsletters.
- Launch Impactful Campaigns: Plan and execute strategic marketing campaigns across multiple channels to drive awareness, lead generation, and product adoption.
- Collaborate Across Teams: Work closely with product management, engineering, sales, client solutions, and other teams to ensure a seamless execution of product marketing strategies.
- Develop Strategic Use Cases: Build compelling internal use cases for the Customer Data Platform to drive marketing innovation and business success.
👩🏻💻 Who are we looking for?
- Experience: 3-4 years of experience in product marketing, preferably in B2B SaaS, AdTech, or MarTech industries.
- Industry Knowledge: Deep understanding of the B2B SaaS, AdTech, or MarTech landscape.
- Technical Acumen: Ability to understand and communicate technical product features to non-technical audiences; translating features into value.
- Strong analytical skills with the ability to interpret data and translate it into actionable insights.
- Excellent written and verbal communication skills (English: C1-C2; Czech: Optional).
- Ability to work independently and manage, own and drive multiple projects simultaneously.
- Familiarity with digital marketing channels and tactics (e.g., SEO, SEM, social media, email marketing) - understanding what these things are, not working experience.
- Proven track record of successful product launches and marketing campaigns
Quinn Pham
Consulting & Client Solutions Director
🤝 What do we offer
- Be part of a global team. The opportunity to become a key player in our team, shaping internal projects for companies in Asia and Europe;
- An international environment of our company & the client you'd be working with;
- We have a great company culture and we enjoy various activities together;
- Flexible work with office in Karlin in Prague!
- Educational budget for your career development
- good financial compensation based on your skills and experience.
An opportunity to reach for real business innovation
If you like this position, don't be shy to try it! Tell us about your previous projects, send us your CV or Linkedin profile at work@meiro.io.
