CRM Strategy Expert
At Colours we evolve the way our clients use data. This helps them understand and communicate with customers through their CRM activities. We make businesses customer-centric and data-driven.
We leverage best-in-class industry expertise, tools and proven strategies to build custom-made solutions. Clients such as Tele2, Financial Times, Škoda Auto, Partners & T.M.Lewin trust our expertise.
Our business is growing, so we're looking for a new teammate to join our Customer Value Growth team.
Listen more on Petr's view and journey
Your mission is
to partner with Petr and the team, lead large projects involving data management and using marketing technologies, co-create the company proposition, and elevate our service delivery to another dimension 🚀.
The role is focused on translating complex business needs into actionable customer journey plans that deliver measurable results.
What else will you be doing
- acting as a solutions architect for our clients, providing guidance and expertise on CRM strategy development and implementation
- identifying and analyzing our client's requirements and priorities
- co-creating campaign concepts that leverage data, personalization and multi-channel communication to increase efficiency and optimize the customer experience
- collaborating on the design and implementation of technical integrations
- training clients, inspiring them to think differently so that new tools and opportunities are used correctly
- working with CRM platforms - Bloomreach Engagement (Exponea) and others that we implement for our clients.
Your expertise & experience includes
- experience in a similar role including client consultations and ability to communicate with different levels of seniority
- expertise in integrating and deploying CRM platforms through configuration, development and integrations with third parties
- proficiency in marketing automation solutions
- marketing experience in the online/digital world - CRM/CVM, emailing, PPC, social, etc.
- previous experience with Bloomreach (Exponea) is a huge bonus
- Czech & English at high professional level.
What can you expect with us
- flexible working hours and the ability to work remotely
- interesting and diverse projects for major clients in the EU, UK & Czechia
- ESOP plan participation
- an environment without hierarchy and unnecessary processes
- permanent employment and contracting job options
- wellbeing activities and off site get togethers.
